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How to arrange lighting in jewelry stores 2019-05-16 11:40:48

About the jewelry store lights, general planners strive to be noble and magnificent in the planning and decoration of jewellery shop, and build a bright and shining visual atmosphere. Actually, the function of lighting is inseparable. JOVA DISPLAY FURNITURE will explain to you the matters needing attention and the key points of planning about the lighting of the display cabinets in different areas of the jewelry store. Generally speaking, no matter the size of the jewelry store, the usual area is indispensable. The following is about the lighting in the basic areas of the jewelry store.

interior decoration of jewellery shop

As we know, different jewellery goods need different lights to match it. therefore the lighting of the jewelry counter display is extremely important. Gold, platinum, silver, diamonds and other jewelrs are relatively small in size, which requires a high enough brightness to reflect the special and bright spots of jewelry. These jewelry completely rely on the reflection of light, pay attention to the direction of light incident, so that the reflected "flash point" to stimulate customers'eyes. Jewelry made of pearl, jadeite, crystal and other raw materials needs more exquisite and transparent luster, and its brightness requirement is relatively low. Gold can be illuminated by 3000K cold cup, silver should be illuminated by 4200K sunlight cup. The general illumination in cabinet is about 400-500 LUX, and the key illumination is over 800-1000KUX. The chromogenicity is not less than 90.

jewelry counter display


The reception area lighting planning focuses on building a relaxed communication atmosphere. Lighting brightness should not be too high, as far as possible choose decorative anti-glare lighting appliances. In the way of suspension device, the facial expression should be clearly illuminated, and the color temperature should not be too high to prevent people from feeling uncaring and cold. In order for the guide to recommend customized jewelry styles to customers, the light should converge on the workbench. The whole space of the negotiation area is 200-300 LUX, the color temperature is 3000K, and the key lighting is arranged nearby. The key illumination is not less than 600 LUX for product display during negotiation. The color rendering of the whole space is not less than 90.

jewellery shop reception area

Jewelry store window displays lighting. The precious gold and silver jewelry, diamonds, pearls and jades are displayed in the form of window, with high brightness and high color lighting, which can better depict the detailed process and high gloss of jewelry. Therefore, jewelry display windows are usually displayed in lattices. The lighting is arranged in the structure, and the location of the lighting is relatively close. Strictly select the lighting point of view of the lights, show the characteristics of the jewelry, select small power, multi-light source, fully express the characteristics of the jewelry multi-section, high reflection, in the jewelry appearance of a rich level of high light, play a role of shining. The overall illumination of the window is about 600 - 1000 LUX, and the external illumination of the jewelry is about 2000 LUX. The color temperature depends on the material and appearance of the jewelry. The chromogenicity is not less than 90.

Jewelry store window displays

The lighting of shop display cabinets in other specific areas, it is necessary to sum up consideration and planning according to the specific characteristics of the area. As long as the lighting of each area of jewelry store is perfectly coordinated and complementary, unexpected display effect will appear, and invisible attract more potential customers.

jewellery shop display cabinets

JOVA DISPLAY FURNITURE is one of the biggest jewelry showcase manufacturers in China. Get a free jewelry store design and product store showcase, welcome to call or whatsapp 008613825185029, or email jason@jovafurniture.com .


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